As a researcher, choosing where to publish and how to promote your research is critical. Strategic scholarly publishing involves following a systematic approach to ensure you publish in the most effective outlet and maximise success in publishing endeavours. This will help raise your academic profile, increase the visibility and impact of your work and add to the reputation of UQ as a world class research institution and contribute to scholarly discussions in your field.

1. Overview of the strategic process

The strategic scholarly publishing model has five steps:

  1. Think about which journals are best for your research
  2. Check what will maximise your work's scholarly impact
  3. Submit for a rewarding academic publishing experience
  4. Promote your research at three different stages 
  5. Track and evaluate your article's performance.

Diagram of the strategic scholarly publishing model, illustrating the description covered in the text.